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	<title>Ezra Lee's Portfolio</title>
	<link>https://ezradesignedthat.com</link>
	<description>Ezra Lee's Portfolio</description>
	<pubDate>Mon, 02 Mar 2026 00:35:55 +0000</pubDate>
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	<item>
		<title>Index</title>
				
		<link>https://ezradesignedthat.com/Index</link>

		<pubDate>Tue, 03 May 2022 17:40:50 +0000</pubDate>

		<dc:creator>Ezra Lee's Portfolio</dc:creator>

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		<title>Point of View/Café Momento</title>
				
		<link>https://ezradesignedthat.com/Point-of-View-Cafe-Momento</link>

		<pubDate>Sun, 07 Jul 2024 20:52:42 +0000</pubDate>

		<dc:creator>Ezra Lee's Portfolio</dc:creator>

		<guid isPermaLink="true">https://ezradesignedthat.com/Point-of-View-Cafe-Momento</guid>

		<description>
	Point of View and Café Momento
	In 2020, The Gifted Group, a retail and hospitality company based in Fort Worth, Texas, launched a new project—a bookstore and café tailored for artists and designers in Fort Worth called Point of View and Café Momento. At the project's onset, the company enlisted help to brand the establishment and infuse it with a unique design language to appeal to the local artistic community. The initial focus was on designing the bookstore to help guide the branding of the café for a harmonious overall feel. Drawing inspiration from various sources like publishers, art, and design influences, we created a branding system using grid lines, and typography to inspire and imbue the space with a literary feeling. Cafe Momento, an extension of Point of View, adopted some branding elements while incorporating its own twist, featuring the same typeface with hand-drawn illustrations for a welcoming yet sophisticated feel. Both venues, Point of View and Café Momento, are now housed at PS 1200 in Fort Worth, Texas.The Team:
Point of View
Café MomentoCreative Team:
Esther Miller
Jeanette Ramirez



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&#38;nbsp; &#38;nbsp; &#38;nbsp;&#60;img width="903" height="984" width_o="903" height_o="984" data-src="https://freight.cargo.site/t/original/i/e853349d6fbf6343681ae949c93312004f2370fdfc18d4e345e069330163c590/Screenshot-2023-05-26-at-3.37-1.png" data-mid="214257313" border="0" data-scale="48" src="https://freight.cargo.site/w/903/i/e853349d6fbf6343681ae949c93312004f2370fdfc18d4e345e069330163c590/Screenshot-2023-05-26-at-3.37-1.png" /&#62;. &#38;nbsp; &#38;nbsp; &#38;nbsp;&#60;img width="866" height="981" width_o="866" height_o="981" data-src="https://freight.cargo.site/t/original/i/8b336c008bac23ecc7fe28c020af38ee762d1fa76e26420900f1a5894b0c5df2/Screenshot-2023-05-26-at-3.38-1.png" data-mid="214257382" border="0" data-scale="46" src="https://freight.cargo.site/w/866/i/8b336c008bac23ecc7fe28c020af38ee762d1fa76e26420900f1a5894b0c5df2/Screenshot-2023-05-26-at-3.38-1.png" /&#62;&#60;img width="2176" height="1212" width_o="2176" height_o="1212" data-src="https://freight.cargo.site/t/original/i/0ab89d1c8309b2715e2eb7668b6919755e7424152c958b7f13119bb7283b9ace/Screenshot-2024-07-07-at-5.15.00PM.png" data-mid="214256902" border="0"  src="https://freight.cargo.site/w/1000/i/0ab89d1c8309b2715e2eb7668b6919755e7424152c958b7f13119bb7283b9ace/Screenshot-2024-07-07-at-5.15.00PM.png" /&#62; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#60;img width="903" height="1022" width_o="903" height_o="1022" data-src="https://freight.cargo.site/t/original/i/227f41b5a137f24dd98c9fab3d17615de091bb24098cce19e85df8d6edfbfc10/Screenshot-2023-05-26-at-3.39-1.png" data-mid="214257732" border="0" data-scale="46" src="https://freight.cargo.site/w/903/i/227f41b5a137f24dd98c9fab3d17615de091bb24098cce19e85df8d6edfbfc10/Screenshot-2023-05-26-at-3.39-1.png" /&#62;. &#38;nbsp; &#38;nbsp;&#38;nbsp;&#60;img width="903" height="981" width_o="903" height_o="981" data-src="https://freight.cargo.site/t/original/i/536a6f1204589ce868179a74fa09a13e53c2626177bd93c4e4734ab1cd317d69/Screenshot-2023-05-26-at-3.38-2.png" data-mid="214257944" border="0" data-scale="48" src="https://freight.cargo.site/w/903/i/536a6f1204589ce868179a74fa09a13e53c2626177bd93c4e4734ab1cd317d69/Screenshot-2023-05-26-at-3.38-2.png" /&#62;&#60;img width="2736" height="1386" width_o="2736" height_o="1386" data-src="https://freight.cargo.site/t/original/i/a9192c80263bd25290d7553b8133254290fd357a041e2eaf8f743e9e30ef1d00/CM.gif" data-mid="245751226" border="0"  src="https://freight.cargo.site/w/1000/i/a9192c80263bd25290d7553b8133254290fd357a041e2eaf8f743e9e30ef1d00/CM.gif" /&#62;
&#60;img width="1920" height="1077" width_o="1920" height_o="1077" data-src="https://freight.cargo.site/t/original/i/58001d214641388f5541e98196b61cef58595b1f426c3030a21b6297096a3928/Screenshot-2023-05-26-at-3.44-2.png" data-mid="214259028" border="0"  src="https://freight.cargo.site/w/1000/i/58001d214641388f5541e98196b61cef58595b1f426c3030a21b6297096a3928/Screenshot-2023-05-26-at-3.44-2.png" /&#62;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#60;img width="1920" height="1078" width_o="1920" height_o="1078" data-src="https://freight.cargo.site/t/original/i/238a5d4b92f05986ccda9e7a0ddaf4e53b4f387c8b6eba82a7d9767c9b4a7042/Screenshot-2023-05-26-at-3.45-1.png" data-mid="214259561" border="0" data-scale="47" src="https://freight.cargo.site/w/1000/i/238a5d4b92f05986ccda9e7a0ddaf4e53b4f387c8b6eba82a7d9767c9b4a7042/Screenshot-2023-05-26-at-3.45-1.png" /&#62;. &#38;nbsp; &#38;nbsp;&#60;img width="1920" height="1078" width_o="1920" height_o="1078" data-src="https://freight.cargo.site/t/original/i/4bfd9b7cf7a2b365aa8bffd049d2a366341d0e58d3365e15906d0d5ac5928e46/Screenshot-2023-05-26-at-3.45-3.png" data-mid="214259856" border="0" data-scale="47" src="https://freight.cargo.site/w/1000/i/4bfd9b7cf7a2b365aa8bffd049d2a366341d0e58d3365e15906d0d5ac5928e46/Screenshot-2023-05-26-at-3.45-3.png" /&#62;
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. &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; October 2022


	



. &#38;nbsp; &#38;nbsp;</description>
		
	</item>
		
		
	<item>
		<title>Wirecutter</title>
				
		<link>https://ezradesignedthat.com/Wirecutter</link>

		<pubDate>Sat, 21 Feb 2026 21:29:49 +0000</pubDate>

		<dc:creator>Ezra Lee's Portfolio</dc:creator>

		<guid isPermaLink="true">https://ezradesignedthat.com/Wirecutter</guid>

		<description>
	Wirecutter
	A collection of work created for Wirecutter between 2023 and 2025.Creative Team:Creative Director: Julia Harris
Art Director: Dana Davis
Senior Designer: Kavya Sivaraman
Associate Designer: Ezra Lee



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. &#38;nbsp; &#38;nbsp;</description>
		
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	<item>
		<title>Madison Avenue Baptist Church</title>
				
		<link>https://ezradesignedthat.com/Madison-Avenue-Baptist-Church</link>

		<pubDate>Sat, 21 Feb 2026 22:42:47 +0000</pubDate>

		<dc:creator>Ezra Lee's Portfolio</dc:creator>

		<guid isPermaLink="true">https://ezradesignedthat.com/Madison-Avenue-Baptist-Church</guid>

		<description>
	Madison Avenue Baptist Church
	A collection of work created for Madison Avenue Baptist Church between 2023 and 2025.Team:Senior Pastor: Susan SparksDirector of Communications and PR: Elizabeth Pustinger
Social Media Chair: Joseph Pilla
Designer: Ezra Lee




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. &#38;nbsp;&#38;nbsp;
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</description>
		
	</item>
		
		
	<item>
		<title>The New York Times</title>
				
		<link>https://ezradesignedthat.com/The-New-York-Times</link>

		<pubDate>Mon, 02 Mar 2026 00:35:55 +0000</pubDate>

		<dc:creator>Ezra Lee's Portfolio</dc:creator>

		<guid isPermaLink="true">https://ezradesignedthat.com/The-New-York-Times</guid>

		<description>
	The New York Times
	A collection of work created for The New York Times between 2022 and 2023.Creative Team:Senior Art Director: Hanah Ho
Senior Writer: Aleksa Brown
Associate Designer: Ezra Lee



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&#60;img width="1048" height="1576" width_o="1048" height_o="1576" data-src="https://freight.cargo.site/t/original/i/c06ddedb29f49b70dedefd4a3af86dea86d1f0ae735be4b1b192133c17e26c32/Screenshot-2026-03-01-at-7.47.25PM.png" data-mid="245516456" border="0"  src="https://freight.cargo.site/w/1000/i/c06ddedb29f49b70dedefd4a3af86dea86d1f0ae735be4b1b192133c17e26c32/Screenshot-2026-03-01-at-7.47.25PM.png" /&#62;

&#60;img width="1058" height="1584" width_o="1058" height_o="1584" data-src="https://freight.cargo.site/t/original/i/69d77fcd1065e064100ef7a883cc947a615a47bfe04e3f4fddae7cdbdf2faea2/Screenshot-2026-03-01-at-7.43.21PM.png" data-mid="245516448" border="0"  src="https://freight.cargo.site/w/1000/i/69d77fcd1065e064100ef7a883cc947a615a47bfe04e3f4fddae7cdbdf2faea2/Screenshot-2026-03-01-at-7.43.21PM.png" /&#62;






. &#38;nbsp; &#38;nbsp;</description>
		
	</item>
		
		
	<item>
		<title>El Car Wash</title>
				
		<link>https://ezradesignedthat.com/El-Car-Wash</link>

		<pubDate>Sun, 22 Feb 2026 18:23:41 +0000</pubDate>

		<dc:creator>Ezra Lee's Portfolio</dc:creator>

		<guid isPermaLink="true">https://ezradesignedthat.com/El-Car-Wash</guid>

		<description>
	El Car Wash
	Preparing a beloved Florida based service brand for its national debut.
&#38;nbsp;
Project Team:
Head of Design: Flora Chan
Senior Designer: Melissa Deckert
Designer: Ezra Lee
Design Intern: Sophie Chao
Strategist: Antonio Serros
Client Services: Alexis Sokol, Amanda Glass, Christina Sailer


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f340aa0816b0ab2f0c5fbf9ba71e72d13afc8cb5d34f3241b788fd612cb26ede/Palette-4-Playful-1.gif" data-mid="245751230" border="0"  src="https://freight.cargo.site/w/1000/i/f340aa0816b0ab2f0c5fbf9ba71e72d13afc8cb5d34f3241b788fd612cb26ede/Palette-4-Playful-1.gif" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7c27db5665f73b4ae74021c00c444775732de4ab0e3fa381844ff584900add17/El-Car-Wash-Brand-Guidelines-80.png" data-mid="245197663" border="0"  src="https://freight.cargo.site/w/1000/i/7c27db5665f73b4ae74021c00c444775732de4ab0e3fa381844ff584900add17/El-Car-Wash-Brand-Guidelines-80.png" /&#62;&#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/a9d1a9eccfc0592298b4c700455541ecb4605dc1e1645081b602af9affe3f33d/El-Car-Wash-Brand-Guidelines-98.png" data-mid="245197670" border="0"  src="https://freight.cargo.site/w/1000/i/a9d1a9eccfc0592298b4c700455541ecb4605dc1e1645081b602af9affe3f33d/El-Car-Wash-Brand-Guidelines-98.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/07731d75d162b5c2b8bc8c8638d9ca7b33bb871267a4055c3a8d0c887812c077/System-Updates-Playful.gif" data-mid="245751231" border="0"  src="https://freight.cargo.site/w/1000/i/07731d75d162b5c2b8bc8c8638d9ca7b33bb871267a4055c3a8d0c887812c077/System-Updates-Playful.gif" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/115fafd0d999770c25cac764a8ff9fc250447f5df11a34ed519c4f5c3f5cafae/El-Car-Wash-Brand-Guidelines-87.png" data-mid="245197669" border="0"  src="https://freight.cargo.site/w/1000/i/115fafd0d999770c25cac764a8ff9fc250447f5df11a34ed519c4f5c3f5cafae/El-Car-Wash-Brand-Guidelines-87.png" /&#62;
&#60;img width="2300" height="1440" width_o="2300" height_o="1440" data-src="https://freight.cargo.site/t/original/i/34bd6e25a03958357aebd518ffbfafa2f274783cfa2ff3510f766f452115d2f4/Screenshot-2026-03-07-at-6.45.39PM.png" data-mid="245751236" border="0"  src="https://freight.cargo.site/w/1000/i/34bd6e25a03958357aebd518ffbfafa2f274783cfa2ff3510f766f452115d2f4/Screenshot-2026-03-07-at-6.45.39PM.png" /&#62;


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/319f58d92b0a56255b04bf5d10f80e0bbe40dbd980647f7acd71bd4cbadb4221/El-Car-Wash-Brand-Guidelines-97.png" data-mid="245197689" border="0"  src="https://freight.cargo.site/w/1000/i/319f58d92b0a56255b04bf5d10f80e0bbe40dbd980647f7acd71bd4cbadb4221/El-Car-Wash-Brand-Guidelines-97.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7eabe88fd63bf46b6c5096c51fb796a91543e95eacc110a96510c6be55bb603a/El-Car-Wash-Brand-Guidelines-95.png" data-mid="245197685" border="0" data-scale="48" src="https://freight.cargo.site/w/1000/i/7eabe88fd63bf46b6c5096c51fb796a91543e95eacc110a96510c6be55bb603a/El-Car-Wash-Brand-Guidelines-95.png" /&#62;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/06ec7f812c50871fdb39ffca7ad8aeb6401cbf2dc8f558b1016d77c723529c34/El-Car-Wash-Brand-Guidelines-96.png" data-mid="245197686" border="0" data-scale="48" src="https://freight.cargo.site/w/1000/i/06ec7f812c50871fdb39ffca7ad8aeb6401cbf2dc8f558b1016d77c723529c34/El-Car-Wash-Brand-Guidelines-96.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/341d020167df741257f661a8c2b08d8cbe030825eb2e99e8053fee24b6651c62/El-Car-Wash-Brand-Guidelines-99.png" data-mid="245197690" border="0"  src="https://freight.cargo.site/w/1000/i/341d020167df741257f661a8c2b08d8cbe030825eb2e99e8053fee24b6651c62/El-Car-Wash-Brand-Guidelines-99.png" /&#62;



</description>
		
	</item>
		
		
	<item>
		<title>Lettuce</title>
				
		<link>https://ezradesignedthat.com/Lettuce</link>

		<pubDate>Tue, 03 May 2022 17:40:51 +0000</pubDate>

		<dc:creator>Ezra Lee's Portfolio</dc:creator>

		<guid isPermaLink="true">https://ezradesignedthat.com/Lettuce</guid>

		<description>
	Lettuce
	Lettuce is a cannabis personal shopping platform designed to take the thinking out of shopping for cannabis for new and curious customers. Born out of my own frustration with shopping for cannabis, Lettuce is designed to help introduce the cannabis lifestyle to new and curious customers. By combining cannabis education with product discovery we are the front door for cannabis. Furthermore, we encourage our customers to share their experience through social features and to take action with cannabis social justice causes. The hope is to make cannabis accessible and transport for new customers; or simply put, taking the “devil” out of the “devil’s lettuce.”

👬 Advisor:&#38;nbsp;Felipe Guimarães Garcia


&#60;img width="8000" height="4500" width_o="8000" height_o="4500" data-src="https://freight.cargo.site/t/original/i/fe953628e6b010418db65e7db23c26f110000fbff6d8b3257ca15154befc79c3/01_42822_LettuceCaseStudyV1.jpg" data-mid="141552779" border="0"  src="https://freight.cargo.site/w/1000/i/fe953628e6b010418db65e7db23c26f110000fbff6d8b3257ca15154befc79c3/01_42822_LettuceCaseStudyV1.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6a5037b32cf39acc79aaa57a3a32badef450a448cd7dbf5c068eb6a138b1e42f/02_LettuceMockup.png" data-mid="141555511" border="0"  src="https://freight.cargo.site/w/1000/i/6a5037b32cf39acc79aaa57a3a32badef450a448cd7dbf5c068eb6a138b1e42f/02_LettuceMockup.png" /&#62;&#60;img width="1910" height="1530" width_o="1910" height_o="1530" data-src="https://freight.cargo.site/t/original/i/b42a381fe21fdc00fafbfdf5d72211107baaefc3b2db5cac3bbeb9b82634bfe5/Screen-Shot-2022-05-03-at-2.36.55-PM.png" data-mid="141555732" border="0"  src="https://freight.cargo.site/w/1000/i/b42a381fe21fdc00fafbfdf5d72211107baaefc3b2db5cac3bbeb9b82634bfe5/Screen-Shot-2022-05-03-at-2.36.55-PM.png" /&#62;&#60;img width="2100" height="1468" width_o="2100" height_o="1468" data-src="https://freight.cargo.site/t/original/i/499fe1b072700cd8ccb9960e22f891504df8cb5301cd83b1582d0600eb700ef0/Screen-Shot-2022-05-03-at-2.42.57-PM.png" data-mid="141556196" border="0"  src="https://freight.cargo.site/w/1000/i/499fe1b072700cd8ccb9960e22f891504df8cb5301cd83b1582d0600eb700ef0/Screen-Shot-2022-05-03-at-2.42.57-PM.png" /&#62;
&#60;img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/e786062dd3f645eff74f3fe36d6a9917c89ad1dfb8966a4decf2ddcd7b776600/ezgif-2-2a20272be5.gif" data-mid="141667741" border="0"  src="https://freight.cargo.site/w/600/i/e786062dd3f645eff74f3fe36d6a9917c89ad1dfb8966a4decf2ddcd7b776600/ezgif-2-2a20272be5.gif" /&#62;
&#60;img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/8dc03e5ad57e7a61faa5de19fba5cd015c7f7407c88096500c35a284cd738bf7/ezgif-2-7ca616744d.gif" data-mid="141667795" border="0"  src="https://freight.cargo.site/w/600/i/8dc03e5ad57e7a61faa5de19fba5cd015c7f7407c88096500c35a284cd738bf7/ezgif-2-7ca616744d.gif" /&#62;

&#60;img width="2152" height="3094" width_o="2152" height_o="3094" data-src="https://freight.cargo.site/t/original/i/a27dc72038ff0a3db169cfd5daab62035072353379d688e4ac57b9903f3f1004/Screen-Shot-2022-05-03-at-2.43.56-PM.png" data-mid="141557565" border="0"  src="https://freight.cargo.site/w/1000/i/a27dc72038ff0a3db169cfd5daab62035072353379d688e4ac57b9903f3f1004/Screen-Shot-2022-05-03-at-2.43.56-PM.png" /&#62;
&#60;img width="1878" height="2666" width_o="1878" height_o="2666" data-src="https://freight.cargo.site/t/original/i/0f6e64033bf4f522311f32050e492726eac5780154711ee931afd954277d5d52/Screen-Shot-2022-05-03-at-2.46.55-PM.png" data-mid="141557603" border="0"  src="https://freight.cargo.site/w/1000/i/0f6e64033bf4f522311f32050e492726eac5780154711ee931afd954277d5d52/Screen-Shot-2022-05-03-at-2.46.55-PM.png" /&#62;

&#60;img width="2264" height="1650" width_o="2264" height_o="1650" data-src="https://freight.cargo.site/t/original/i/df4b63fe3b9bc4583c996073d3451aa4f9aeae962363e3c503a9bf05e0c9f78b/Screen-Shot-2022-05-03-at-2.53.29-PM.png" data-mid="141558196" border="0"  src="https://freight.cargo.site/w/1000/i/df4b63fe3b9bc4583c996073d3451aa4f9aeae962363e3c503a9bf05e0c9f78b/Screen-Shot-2022-05-03-at-2.53.29-PM.png" /&#62;&#60;img width="2092" height="1570" width_o="2092" height_o="1570" data-src="https://freight.cargo.site/t/original/i/e895b46693eb764092617e1548c2efaad90f587381bfe5f8751b3ef4aa54fd06/Screen-Shot-2022-05-03-at-2.53.39-PM.png" data-mid="141558199" border="0"  src="https://freight.cargo.site/w/1000/i/e895b46693eb764092617e1548c2efaad90f587381bfe5f8751b3ef4aa54fd06/Screen-Shot-2022-05-03-at-2.53.39-PM.png" /&#62;




Credits:&#38;nbsp;
Steve: Kevin Delano
Indie: Kat Quinones
Filmed by: Elizabeth Pustinger
Written and Directed by: Ezra Lee
May 2022</description>
		
	</item>
		
		
	<item>
		<title>Show &#38; Tell</title>
				
		<link>https://ezradesignedthat.com/Show-Tell</link>

		<pubDate>Mon, 12 Aug 2024 22:12:16 +0000</pubDate>

		<dc:creator>Ezra Lee's Portfolio</dc:creator>

		<guid isPermaLink="true">https://ezradesignedthat.com/Show-Tell</guid>

		<description>
	Show &#38;amp; Tell
	In 2024, Ashley Seryn, a Los Angeles based photographer, teamed up with CAPE (Coalition of Asian Pacifics in Entertainment) to craft a unique zine that illuminates the essence of Asian excellence in entertainment. This collaborative project delves into the personal narratives of notable Asian figures in the industry, inviting them to share a cherished personal object and the profound story behind its significance. Through intimate portraits and compelling anecdotes, the zine captures the multifaceted identities and journeys of its subjects. Each participant offers a glimpse into their personal history, using their chosen object as a lens through which to reflect on heritage, passion, and the evolving landscape of Asian representation in entertainment. The design of the final project is meant to be minimal, ultimately highlighting the beautiful photography, but still allowing the stories of each participant to shine through.Creative Team:Photographer: Ashley SerynEdited by:&#38;nbsp;Kaitlyn Deshon and Lisa Sumiko Steward


&#60;img width="4160" height="6240" width_o="4160" height_o="6240" data-src="https://freight.cargo.site/t/original/i/2a034acc2e543be318d804b23c7dafcf9117fce0c7406b5ec6aaba038b2885bc/YG24-231511-006fba0549cf42a5e1c3322495e7b80a.jpg" data-mid="216259523" border="0"  src="https://freight.cargo.site/w/1000/i/2a034acc2e543be318d804b23c7dafcf9117fce0c7406b5ec6aaba038b2885bc/YG24-231511-006fba0549cf42a5e1c3322495e7b80a.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b91bdc04eb4664a2f1172f619c9d99f6e25521332145621c37e21983d49b38c4/YG24-231511-5dd86f121999147c9cca8b8b4d95d9a0.gif" data-mid="216259641" border="0"  src="https://freight.cargo.site/w/1000/i/b91bdc04eb4664a2f1172f619c9d99f6e25521332145621c37e21983d49b38c4/YG24-231511-5dd86f121999147c9cca8b8b4d95d9a0.gif" /&#62;

&#60;img width="4160" height="6240" width_o="4160" height_o="6240" data-src="https://freight.cargo.site/t/original/i/48042c16f6d45e227436a3e7fc54dd62e9ce2530a6aa23b6a0e55b073c33abf6/YG24-231511-fcd941015fe329433f69cc6f70d197d3.jpg" data-mid="216259518" border="0"  src="https://freight.cargo.site/w/1000/i/48042c16f6d45e227436a3e7fc54dd62e9ce2530a6aa23b6a0e55b073c33abf6/YG24-231511-fcd941015fe329433f69cc6f70d197d3.jpg" /&#62;
&#60;img width="4160" height="6240" width_o="4160" height_o="6240" data-src="https://freight.cargo.site/t/original/i/83914cb11a481c27ffad3d5963a466a20b40ac6188ebf23570925abd5b8fd18e/YG24-231511-246f8efea0d96a596481bf2e2c3d481d.jpg" data-mid="216259638" border="0"  src="https://freight.cargo.site/w/1000/i/83914cb11a481c27ffad3d5963a466a20b40ac6188ebf23570925abd5b8fd18e/YG24-231511-246f8efea0d96a596481bf2e2c3d481d.jpg" /&#62;&#60;img width="4160" height="6240" width_o="4160" height_o="6240" data-src="https://freight.cargo.site/t/original/i/561a23f5f6e089637833fa8aa77700ead4349ceaba55b158b87e4f1be72e34a2/YG24-231511-f0c2c7fdc710eb4b72ac0fa42dff99ba.jpg" data-mid="216259540" border="0"  src="https://freight.cargo.site/w/1000/i/561a23f5f6e089637833fa8aa77700ead4349ceaba55b158b87e4f1be72e34a2/YG24-231511-f0c2c7fdc710eb4b72ac0fa42dff99ba.jpg" /&#62;May 2024

	



. &#38;nbsp; &#38;nbsp;</description>
		
	</item>
		
		
	<item>
		<title>For the Love of Design</title>
				
		<link>https://ezradesignedthat.com/For-the-Love-of-Design</link>

		<pubDate>Thu, 14 Sep 2023 20:43:49 +0000</pubDate>

		<dc:creator>Ezra Lee's Portfolio</dc:creator>

		<guid isPermaLink="true">https://ezradesignedthat.com/For-the-Love-of-Design</guid>

		<description>
	For the Love 
of Design
	Steven Heller (Author, Designer, and Educator) commissioned me to design the cover and interior spreads for his new collection of essays entitled For The Love of Design. Heller challenged me to design a cover that showed an appreciation for graphic design without being too trendy. During the rounds of critiques, he challenged me to expand my inspiration to different eras of graphic design and think about what are the essential elements of communication. 
The end result is a design system that references the creative process and our ability as designers to adapt our process to the times we live in. I chose to use the motif of die line marks to reference the analog paste up creative process and juxtapose that with a super modern display typeface to ultimately suggest the timeless nature of graphic design.
For The Love of Design is available at bookshop.org
Photos by Ashley Seryn


&#60;img width="4898" height="3265" width_o="4898" height_o="3265" data-src="https://freight.cargo.site/t/original/i/3532f28dffb4d9cd04fd2ca6a8c1672a2abbd7aecdcd1e4f8f7c7d566d5b5a94/ezrabook-2.jpg" data-mid="190802744" border="0"  src="https://freight.cargo.site/w/1000/i/3532f28dffb4d9cd04fd2ca6a8c1672a2abbd7aecdcd1e4f8f7c7d566d5b5a94/ezrabook-2.jpg" /&#62;&#60;img width="5156" height="3438" width_o="5156" height_o="3438" data-src="https://freight.cargo.site/t/original/i/f04b662cf2f4b141e119651f5592f4a19b3dc981b641b81fd90cd88eef6fe0c4/ezrabook-12.jpg" data-mid="190802881" border="0"  src="https://freight.cargo.site/w/1000/i/f04b662cf2f4b141e119651f5592f4a19b3dc981b641b81fd90cd88eef6fe0c4/ezrabook-12.jpg" /&#62;&#60;img width="5185" height="3457" width_o="5185" height_o="3457" data-src="https://freight.cargo.site/t/original/i/6e3013424d4c0f2a675c8ddacd507b21375429cd60555aa9cf414f728ccd76fa/ezrabook-13.jpg" data-mid="190802883" border="0"  src="https://freight.cargo.site/w/1000/i/6e3013424d4c0f2a675c8ddacd507b21375429cd60555aa9cf414f728ccd76fa/ezrabook-13.jpg" /&#62;&#60;img width="5461" height="3641" width_o="5461" height_o="3641" data-src="https://freight.cargo.site/t/original/i/7f5ab626ab5da8e042c412a21d5368ba3bbf94dc79535cf7dca2774fcafc49d2/ezrabook-14.jpg" data-mid="190802887" border="0"  src="https://freight.cargo.site/w/1000/i/7f5ab626ab5da8e042c412a21d5368ba3bbf94dc79535cf7dca2774fcafc49d2/ezrabook-14.jpg" /&#62;

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September 2022</description>
		
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	<item>
		<title>SVA MFA Design Campaign</title>
				
		<link>https://ezradesignedthat.com/SVA-MFA-Design-Campaign</link>

		<pubDate>Tue, 03 May 2022 17:40:51 +0000</pubDate>

		<dc:creator>Ezra Lee's Portfolio</dc:creator>

		<guid isPermaLink="true">https://ezradesignedthat.com/SVA-MFA-Design-Campaign</guid>

		<description>
	SVA MFA Design Campaign
	For the MFA Design branding this year, Emily Roemer and I were asked to team up and create an identity that expresses what this program stands for. We tackled this both conceptually and aesthetically with our core tag line being, “Think. Make. Do.” These words felt especially true after spending a year in the program and really learning and understanding how much time and effort goes into every project. As designers we do a lot of thinking and sketching, we then make and iterate, and finally we do. And by do, I mean we take our design out into the world and make positive change or impact.For our branding we wanted to create something ephemeral that highlighted the strength and resilience of graphic design, but most specifically, our MFA Design program. Our goal was to do something exciting and eye catching that would look great on print items as well as animated on screens. We landed on the idea of making fruit stickers because of how small yet significant they are. Apart from being really cute, fruit stickers tell us the origin of the fruit, give stores important batch information, and often times have personalized illustrations. While making our “MFAD Fruit Stickers” we wanted to add personality and flair to each of them. Every single sticker is unique and different, when you put them all together on a poster or booklet cover, they look even stronger — and since we are back in person after a year of online school, we are all together again feeling stronger than ever. The stickers and their differing design aesthetics, typography, and colors represent our diverse MFA Design program with our students being from different countries, backgrounds, and specialties. We are celebrating that sense of collaboration.🏆&#38;nbsp; Winner: Graphis New Talent Silver Award👫 Partner: Emily Roemer


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September 2022</description>
		
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